Dragonfly Commerce
Senior Product Developer – Hard & Soft Goods
At Dragonfly Commerce, I managed end-to-end product development across a diverse range of consumer goods, working with both domestic and overseas factories to ensure compliance, quality, and innovation. I developed and launched an average of 100 new products annually, collaborating with suppliers to create trend-driven, functional designs for multiple sales platforms, including Amazon, Shopify, and Walmart.
Key Responsibilities & Process:
Product Development & Manufacturing
Partnered with domestic and overseas factories to develop food-safe, compliant products.
Led quality assurance and product testing for performance, safety, and durability.
Created 3D models and technical files to bring new trademarked products to market.
Materials & Product Categories
Metals & Plastics: Aluminum cookware, stainless steel tools, injection-molded plastic accessories.
Soft Goods: Coffee filters, natural food-preserving sheets, BBQ accessories.
Silicone & Rubber: Food molds, kitchen gadgets, heat-resistant accessories.
Liquid Solutions: Cleaning agents for HVAC systems, watermark removers, coffee descalers.
Marketing & E-Commerce
Managed packaging design, copywriting, and keyword optimization for Amazon listings.
Set up product listings on Amazon Seller Central, Shopify, and Walmart.
Developed product positioning strategies to maximize visibility and sales.
This role strengthened my ability to navigate complex supply chains, ensure compliance with safety regulations, and execute data-driven product launches that met consumer demand across multiple retail platforms.
Amazon Finalized Products & Packaging

Interactive Tray Table Covers

Bread storage bags

Caulking tube plugs

Nylon Game Bags for hunting

XL Drywall lifts

XL drywall lifts label

Grease Bucket Liner for Traegar

Pumice stone heads for Clorox Toilet Wand

Garbage Bag Dispenser

Veggie Savor Sheets

Thermoflask Gaskets

Waterproof Boot Covers

Stagg FX Natural 200 pk filters

Dual sided facial buff puffs

Cotton Chemex coffee filters

Micro stain pads

Baby bouncer bar

Distributors
Amazon & Walmart
Brands under Dragonfly
Impresa, Deer Society and Nurse & Nourish
Products
Kitchen accessories, Replacement parts, Household tools, Home care, Infant accessories, Travel, Home & Party Decor & Storage.
Process
Product launch timelines based on each product's specifics. Research is driven by data analytics, social media trends and customer reviews using tools like Seller Central, Jungle Scout, Keepa, and Helium 10, along with customer reviews and "wish list" requests.
Pitches are analyzed with a leading OEM and an initial ROI calculation. Asana is used to manage the process, with CAD designs and 3D mockups sent to vendors for estimates on FOB, mold/sample fees, MOQ, packaging, import tariffs, shipping, and Amazon fees.
Samples and molds undergo multiple reviews and refinements until they meet preproduction standards. These are then presented to the team for bulk production approval, backed by final reviews of market analysis, OEM sales rankings, customer feedback, and a refined ROI calculation.
Once approved, production begins with the MOQ request, finalization of materials, and spec approvals. During the average 25-30 day production period, I lead cross-functional teams in developing packaging, listing copy, keywords, and PDP assets.
Completed assets—SDS, bulk product images, packaging, carton dimensions, and third-party inspections—are finalized before goods are shipped or aired, ensuring that a minimum of 200 units reach Amazon warehouses for the initial launch.
The product is launched on Amazon Seller Central with finalized assets, including pricing, title, product descriptions, specs, materials, instructions, keywords, and PDP images.
Initial Post-launch reviews are conducted after one and three months, focusing on customer engagement through backend analytics such as click-through rates, time on listing, sales, returns, and reviews. Based on the data, we implement updates such as title and keyword revisions, improved imagery, and instructions, or initiate promotions and price adjustments to optimize performance.